The eToro Moneyfarm bid was rejected after the European digital wealth manager’s board and investors judged the proposed €250 million–€300 million valuation too low. eToro Group announced the rejection on October 23, 2026, leaving the proposed acquisition without an agreement.
Key Takeaways
- Moneyfarm’s board and investors rejected the proposed valuation.
- The bid would have brought a European digital wealth manager into eToro’s business.
- Moneyfarm separately said in August 2026 that it managed more than £7 billion in assets.
Table of Contents
eToro Moneyfarm bid stalls over price
The disagreement centered on how much eToro was willing to pay for Moneyfarm. The proposed offer ranged from €250 million to €300 million, but that range was insufficient to secure support from the target’s board and investors.
The rejection establishes that the proposal did not win acceptance; it does not establish an agreed sale price for Moneyfarm. The available details do not specify a revised offer or a timetable for further negotiations.
For eToro, the transaction would have added a digital wealth-management business to a platform focused on multi-asset trading and investing. Its existing services include equities, exchange-traded funds, cryptocurrencies, commodities, currencies and options, alongside social-trading features that allow users to replicate other investors’ trades.
| Item | Details |
|---|---|
| Bidder’s listing | eToro Group trades on Nasdaq under ETOR. |
| Other Moneyfarm backers | Poste Italiane, United Ventures and Cabot Square Capital. |
| Moneyfarm’s UK launch | 2016. |
Moneyfarm’s scale and institutional backing
Moneyfarm’s August 2026 overview of its digital wealth services described a business managing more than £7 billion in assets, with investment and strategic partnerships involving M&G and Allianz. That earlier company update provides background on the business, rather than confirmation of the October acquisition proposal.
Moneyfarm combines app and web access with human support. Its product range includes investment accounts, pensions, ISAs and execution-only investing, giving it a service mix that extends beyond trading.
Conclusion
The rejected proposal leaves eToro’s planned acquisition of Moneyfarm unagreed. The next development to watch is whether either company announces a revised proposal or clarifies the status of discussions; no timetable is specified in the available details.
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Disclaimer
This FinanceVelix article provides general information, not personalized financial, investment, legal, or tax advice. Market prices, interest rates and economic conditions can change; investments carry a risk of loss. Facts reflect the material available when published and may change. Check important information independently and consult a qualified professional when needed. Mentioning an asset, company, or service is not an endorsement.
