CMC Markets AI recruitment is targeting automated customer-acquisition campaigns, with a Warsaw-based vacancy seeking a manager to build software agents that can plan, launch and optimize digital advertising.

Key Takeaways

  • The vacancy describes a planned capability, not an advertising system already in operation.
  • CMC raised its FY2027 net operating income guidance to at least £550 million, primarily citing business-to-business growth.
  • The company has not disclosed a project budget, implementation timetable or expected savings.

What the CMC Markets AI role would build

The AI Growth & Performance Marketing Manager would develop workflows spanning campaign planning, launch checks, monitoring, optimization and reporting. The planned capability covers Meta, Google, programmatic advertising and other digital channels.

The campaigns would support app installs and website conversions, using measures such as customer acquisition cost, cost per acquisition and return on advertising spend. The role also covers controls for budgets, bidding, pacing, creative materials and audience selection.

The listing calls for experience with large language models, AI agents, platform integrations and automation tools. The proposed workflows would connect AI systems to advertising platforms, analytics tools and internal data.

Growth outlook and regulatory controls

CMC reported net operating income of £392.6 million for the financial year ended March 31, 2026, up 15% year over year. Profit before tax rose 20% to £101.3 million.

In July, the company raised its FY2027 guidance to net operating income of at least £550 million and EBITDA of £250 million. Management attributed the stronger outlook primarily to growth in business-to-business operations; the vacancy does not establish how much future growth CMC expects from automated customer acquisition.

The vacancy calls for regulatory, privacy and brand controls, including approval and escalation procedures. UK financial promotions must be fair, clear and not misleading, while CFD advertising is subject to product-specific rules on risk warnings and incentives.

A separate use for AI

CMC has also connected UK CFD accounts and market data to ChatGPT. That integration is read-only and does not permit users to execute trades, whereas the proposed advertising workflows would address customer acquisition.

The company has not disclosed expected savings or planned marketing headcount reductions for the advertising project.

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