McDonald’s plans a McRib return on October 27, 2026, at selected US restaurants rather than across its entire national network.
Key Takeaways
- Initial locations include selected restaurants in Dallas, Philadelphia, Atlanta, Los Angeles, Chicago and Miami.
- McDonald’s has advised customers to check its app to find restaurants offering the sandwich.
McRib return is limited to selected locations
The sandwich is scheduled to return on Tuesday, October 27. Availability will vary by restaurant, so customers in the initial cities should check the McDonald’s app before visiting.
The available information does not specify a nationwide rollout date or how long the sandwich will remain on menus.
The sandwich’s history and company context
The McRib was introduced in Kansas City in 1981 and became available across the United States in 1982.
The return follows a second quarter in which McDonald’s missed US sales growth expectations. CEO Chris Kempczinski said weak promotion of value deals and a pullback in digital offers contributed to a decline in visits from loyal customers.
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