Cast & Crew has named Suraj Arora senior vice president of client experience, putting him in charge of a newly formed team responsible for managing customer relationships from onboarding through the end of production.

Key Takeaways

  • The new organization brings Cast & Crew’s service functions together under Arora.
  • Arora reports to Chief Revenue Officer Tanya Alfonso.

What the Cast & Crew Team Will Do

The Client Experience Organization will help new customers set up and use the company’s tools, manage ongoing relationships and provide training, education and self-service resources. Its responsibilities also include product support, technical guidance, custom reporting and integrations.

Cast & Crew announced the appointment on October 26, 2026, as it continues investing in technology including its Unified Platform for film, television and streaming productions. The company said the new team will help customers adopt and use its tools.

Arora’s Background and Company Services

Arora has spent more than a decade building client experience and customer success organizations, according to Cast & Crew. Before joining the company, he held leadership roles at Amplify-Now, Snappy, Wrike and Medallia. He is based in Los Angeles.

Founded in 1976 and headquartered in Burbank, California, Cast & Crew provides entertainment productions with payroll, residuals, production accounting, incentives, workers’ compensation and related services and technology.

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