Troovy funding has reached ₹100 crore in a Series B round led by Fireside Ventures, the Indian snacks brand said on October 27, 2026. Sharrp Ventures and other investors also participated.
How Troovy funding will be used
Troovy plans to expand research and development and manufacturing capacity, while scaling distribution through quick commerce and offline channels.
The company also plans to accelerate its “Build Together” model, working with families and innovators across India to launch a wider range of products.
Products and investor backing
Founded by Mansi Baranwal and Aditya Mukherjee, Troovy sells products including ketchups, seasonings, vacuum-cooked potato chips and chips made from vegetables and millets.
Fireside Ventures principal Ankita Balotia said Troovy grew fivefold in the eight months following the investor’s previous investment. She did not specify the measure of growth.
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